“Mere paas MAA hai.”
This line has been tattooed on our minds for decades. Many moons ago, one couldn’t imagine a film without saree clad moms, their quintessential ‘rona-dhona’ and unfazed intuition of their sons’ return, “Mere Karan Arjun aayenge.” These […]
In a pitch dark room, the clock is ticking eerily. Manav sits quietly on his writing desk. It’s 4.15 am and his hands are almost frozen. He opens the laptop, the light bounces off his skin, it is full of […]
The press begins its chatter, you see the first rushes of the film. You mark your calendar and like a hyperactive puppy, jump onto the online booking as soon as the dates open up. You dress up like you were […]
April’s sporty twin, IPL donned its summery cloak and walked on the pitch. The nationwide lockdown hasn’t curbed the IPL fever.
Two weeks into the game and we can already spot a clear winner. A complete package. An energetic and feisty […]
“Don’t bend; don’t water it down; don’t try to make it logical; don’t edit your own soul according to the fashion. Rather, follow your most intense obsessions mercilessly.”Franz Kafka
Change is a catalyst with a varied spectrum. […]
Bombarded by bits and pieces of content strewn all over the internet and around us, we find ourselves exhausted and beaten down by this whirlwind of words. Though every copywriter, account manager, marketing nerd, creative team and head honchos of […]
2020 was the road bump that none of us were prepared for. It not only knotted us in a lockdown but forced us to survive and ideate in the times of a global pandemic. The world slowed down but did […]
Just like a wonderful dish served in shabby crockery stands no chance to claim fame, similarly, a well-written write-up could easily miss the viewer’s eye if the title is poorly crafted.
Regardless of the length of your content, if the readers […]
They say there is beauty in brevity, but when the pandemic struck us, it felt like all of us were wrapped in a really long, non-ending Monday. But we cannot overlook how 2020 also gave us the chance […]
For our work from home buddies, 2020 literally gave the package of multi-tasking a whole new upgrade. And as 2021 has crawled in, with arms opening up sluggishly, here are the skills that you need to mention on […]
