Ephemeral Content is a type of content on social media that is visible only for a limited amount of time, generally 24 hours. Popularised by Snapchat, ‘stories’ are now a staple on most social media platforms, for example, […]
Acquiring customers is a key factor of every business, and customer engagement plays a huge role in attracting new customers and maintaining good relationships with existing customers. With the advent of the internet, customer engagement has been redefined, […]
Influencer marketing has gone from being just a buzzword to an effective and widely used marketing strategy for businesses of all sizes. Even though the term is relatively new, the concept of influence has always been a major […]
I know this may seem preposterous, but to grant myself solace from this perpetual atrocity, I knew I had to commit a murder. Now, before all of you go haywire and condemn me for harbouring such a heinous […]
Storytelling has captivated humanity since time immemorial. It can remarkably transport us to different worlds, evoke emotions, and leave a lasting impact on our minds. In the realm of content writing, storytelling holds tremendous power to engage readers […]
Poetry… a form of communication and expression that has been around since time immemorial. Whether it is the great Vedas or legendary epics like Ramayana and Mahabharata. Verse was the chosen mode of creation instead of prose. The great seers […]
Are We Alone In This Universe? Are Aliens a reality? Or the figment of human imagination?
E.T. home phone …
The floating squiggler across the sky caught man’s fancy many moons ago. And since then we have been trying to fathom the […]
In a country as diverse as India, is inclusivity really possible? They say, ‘Unity in Diversity’. But can there be ‘Inclusivity in Diversity’? Language and religion… income and profession… countless elements divide us into smaller fragments. But […]
