Discover the Magic of Bite Sized Stories in India
When Binge Became a Burden
Paawan was a typical content addict. Every night, he would dive deep into OTT platforms, headphones on, eyes glued to the screen. What began as a way to relax after work, slowly turned into […]
Influencer Actor: The Rise Of 4 Powerful Social Media Stars
The journey of becoming an influencer actor is seamless for many social media stars with the advent of short drama apps like Reelies. They are well-versed with content that resonates with audiences.
Short dramas give influencers an opportunity […]
5 Steps to Become a Top Influencer in 2025
The influencer marketing industry is projected to grow to $32.55 billion by 2025, according to Influencer Marketing Hub. With new platforms, technologies, and monetisation methods […]
Hooked in 90 Seconds: Quick Entertainment Without Commitment
Digital overload is eating into the attention span of content consumers. Sharp, satisfying, and content that instantly grabs attention, is what the modern viewer wants… They want no commitment, and quick entertainment.
Indian viewers are increasingly […]
7 Most Bingable Indian Shows to Watch in April 2025 On a Rising New Platform
Searching for the best new Indian web series April 2025 has to offer? This month brings an electrifying lineup of the most bingable Indian web series[…]
The Era of Vertical Storytelling: How Reelies is Pioneering Content in India
Mobile first content consumption is reshaping interaction with entertainment. At the forefront of this transformation is Reelies, a streaming app with redefined storytelling for the mobile-centric generation. Let’s explore how vertical storytelling […]
How Story-Driven Content is Shaping the Future of Influencer Marketing
Influencer marketing has shifted the landscape of brand engagement, moving away from traditional advertisements and towards more personal, authentic connections. Today, businesses are teaming up with social media influencers to create […]
From Saas Bahu Sagas to Secret Crorepati: The Digital Revolution of Indian Drama
Indian television has come a long way from the days of endless saas bahu sagas. Gone are the era of drawn-out family dramas and tearful confrontations; today’s viewers crave sharp, […]